Natalie is a public relations expert with over two decades of experience across agency and in-house press office environments. Having originally trained as a journalist with the London School of Journalism (LSJ), and with a BA honours degree in Media and Communications from the University of Southampton, Natalie understands the mind-set of the media and the impact digital communications and social media has on the distribution of news content today. More importantly, with years of selling ideas to the press under her belt, she knows what a journalist looks for in a story and also how to create engaging content that people want to read.
Natalie aims to deliver the best in advanced media relations using the latest digital communications techniques. Whether it is managing social media profiles, securing column inches in national newspapers, broadcast outlets, mainstream magazines, digital or trade journals, Natalie has the contacts and the know-how to deliver great stories to wide-ranging audiences.
Boasting a wealth of commercial experience and industry knowledge across many sectors, Natalie has spent that last two decades and more, implementing successful PR and communications programmes within the mainstream consumer, B2B, healthcare, technology, medical and public sector markets to name a few. Working with start-up businesses, entrepreneurial ventures, SMEs and large blue-chips, Natalie believes PR and digital communications can benefit businesses of any shape or size.
With an impressive track record, Natalie has developed PR strategies for top household brands across her career including: Tesco Baby, Tesco Health & Beauty, Go Ape!, Imation, Symantec, Revlon, Babyliss, Thornton’s Confectionary, Jo Jingles, London Undergound, McDougall’s, Tate & Lyle, Tesco Pharmacy, Baby Sensory, Coty and many more.
Natalie founded Sublime PR early in 2012 with the intention of providing high quality, effective public relations and digital communications services for businesses of all shapes and sizes. But more importantly, she wanted to create a business model that offered value and flexibility without a compromise on service and results. Reputation is everything.
Natalie is married and has two children. She enjoys travelling, cooking, painting, sailing, reading and astronomy.